Link Communication Leaflet Distribution Scammers - Be Warned! Leeds Internet

Link Communication supplies promotion staff across the UK - and was asked to hand out leaflets at short notice by the person who wrote this grossley one sided view of events. The claimant used our services in September 07 to promote a late night drink delivery service in North London. The leaflets to be handed out were supposed to have been available for our promotion teams to collect from her in the activity area 30 minutes before the activity commenced where she would give the teams a detailed verbal brief. This was all agreed in advance, and detailed on the activity proposals which the accuser had read and approved. As such, all normal logistics and courier costs which we would normally charge for were removed from the campaign. At very short notice, the client then requested that one of our promotion staff drove to her office to collect the print. This was organised quickly, but resulted in the driver being caught up in rush hour traffic (on Friday late afternoon in North London). This meant that the promotion staff's first shift of Friday was either delayed (in some locations) or pulled. The subsequent shifts scheduled for the followings days all happened perfectly. After the campaign, a detailed analysis and report was carried out, establishing what had gone wrong on the first afternoon, why it had happened - and a detailed activity report was submitted, complete with findings, feedback and photography. As a gesture of good will, the client was offered a refund for the shifts which happened late or which were pulled on the first afternoon. Link Communication prepared dsocuments to present to the small claims court, but the claimant retracted, as she know that her claims would not stand up to scrutiny. This type of problem is incredibly rare and not the normal experience of our customers. Here are more standard examples of customer comments:

Account Director for Aunt Bessie's:

I have used Link Communication for a number of campaigns. The most
recent was in-store sampling for Aunt Bessie's. I have always found
them to be totally professional, able to come up with great ideas and
work to tight budgets.

The
campaign for Aunt Bessie's saw stock selling out at all stores with an
uplift in sales of over 120%, securing a nationwide listing for the
product following the initial regional trial. I would have no
hesitation in using them for future campaigns.

Case Study: Aunt Bessie's

Ladbrokes - Hand to Hand Distribution / Ethnic Targeting

Marketing Manager for Ladbrokes:

This is the first time I have worked with Link Communication but I know
some of my colleagues have used them at other locations.

I
had initially contacted a few other agencies but the way Link
Communication provided me with the costed proposal the suggestions they
gave me in targeting my audience, I had no hesitation in choosing them
to carry out by campaign. The reporting back they gave me with areas
covered, including photographic evidence, further endorsed my choice. I
am thoroughly happy with the results and will be using their services
again for my summer campaign.

Case Study: Ladbrokes

Morrisons - Store Launches / Promotion Teams

Local Area Marketing Manager for Morrisons:

We recently used Link Communication as a test to promote our new store
opening with a goodie bag and leaflet distribution campaign, to
shoppers and local area business to the newly launched supermarket.

The
staff we were supplied with were fully briefed, knew about our opening
offers and were excellent brand ambassadors. We would definitely use
Link Communication again when we next consider promoting our brand.

Case Study: Morrisons

Patient Pak - Retail Merchandising

Director for Patient Pak:

We recently used link communication for merchandising activity
simultaneously across 50 Holland and Barret stores. They were
successfully able to complete the entire activity with just a two day
timeframe.

The
reporting they provided back to us within 24 hours allowed us to speak
to our buyer and identify improvements which could be made. We intend
to use Link in the future for a national sales promotion within other
multiple stores across the UK.

Case Study: Patient Pak -->

Imagination Games - Product Demonstration / Direct Sales

Managing Director for Imagination Games:

Imagination initially used Link as a test campaign to demonstrate and
sell our Battle of the Sexes game in the run up to Christmas in a
number of John Lewis stores. The response was fantastic the games sold
out at every store and more importantly the public really engaged with
both Link staff and our product. We have now taken Link on board to run
our "Summer Seaside Campaign" showcasing a number of our games,
increasing awareness and driving sales.

I
was initially worried about the cost of investment, however Link have
done wonders with our tight budgets, coming up with great ideas, but
more importantly letting me see an increase on my sales. A big thanks
to the team at Link.

Case Study: Imagination Games

Hampton Reed - Solus Door to Door Leaflet Distribution

Company Director for Hampton Reed:

I haven't had a chance to thank you. I think your service has been
exceptional, and you've done your job very effectively. Let's catch up
later in the week, but it suffices to say that this is a job well done.

Case Study: Hampton Reed -->

Kepak Convenience Foods - Experiential Sampling

Assistant Brand Manager for Kepak

Link Communication were awarded the nationwide experiential sampling
campaign for Kepak's Ugo's Deli Cafe Panini, after a five way pitch by
demonstrating they had both expert ability to deliver the campaign and
a very tight handle on maximising the impact from our available budget.

Throughout
the course of the 18 week campaign I found them great to work with;
extremely committed, able to react quickly to capitalise on new
opportunities and provide us with the insight of how the campaigns can
and should be undertaken. Their innovative approach has also had a
tremendous impact on both extending our audience reach (with over
250,000 hot samples handed out) and driving sales uplifts of over 40%.

Case Study: Kepak

Kathmandu - Hand to Hand Leaflet Distribution

Marketing Manager for Kathmandu:

Link were a pleasure to deal with - responsive in setting up the job
and their teams were effective at dealing with the public and worked
hard all day. We will be using their services again.

Link Communications, Leeds -

Please j udge the REAL story of what REALLY happened BEFORE you make a judgement!

Link Communication prides itself on providing the higest calibre promotion staff across the UK since 1997. As such, WE LOVE OUR CUSTOMERS - AND OUR CUSTOMERS LOVE US! (See normal comments here - http://www.linkcommunication.co.uk/client_testimonials.html) The unbiased, inaacurate report posted above relates to an inexperienced fly by night club promoter (which we mistakenly) tried to help out of a sticky situation, by handing out leaflets at short notice, in September 07 to promote a late night drink delivery service in North London. Normally, our campaigns are organised at least a few days in advance to allow for adequate planning or logistical considerations. She was pleading with us to supply staff at very short notice which we were kind enough to help her with. The leaflets to be handed out were supposed to have been available for our promotion teams
to collect from her in the activity area 30 minutes before the activity commenced where she would give the teams a detailed verbal brief. This
was all agreed in advance, and detailed on the activity proposals which
the accuser had read and approved. As such, all normal logistics and

courier

costs which we would normally charge for were removed from the campaign. At
very short notice, the client then requested that one of our promotion
staff drove to her office to collect the print. This was organised
quickly, but resulted in the driver being caught up in rush hour traffic (on Friday late afternoon in North London). This meant that the promotion staff's first shift of Friday was either delayed (in some locations) or pulled. The subsequent shifts scheduled for the followings days all happened perfectly. After the campaign, a detailed analysis and report was carried out, establishing what had gone wrong on the first afternoon, why it had happened - and a detailed activity report was submitted, complete with findings, feedback and photography. As a gesture of good will, the client was offered a refund for the shifts which happened late or which were pulled on the first afternoon. Link
Communication prepared documents to present to the small claims court,
but the claimant retracted, as she know that her claims would not stand
up to scrutiny. This type of problem is incredibly rare and
not the normal experience of our customers. WE LOVE OUR CUSTOMERS - AND THEY ALMOST ALWAYS LOVE US BACK!!!   Here are more "standard"
examples of customer comments:

Account Director for Aunt Bessie's:

I have used Link Communication for a number of campaigns. The most recent was in-store sampling for Aunt Bessie's. I have always found them to be totally

professional , able to come up with great ideas and work to tight budgets.

The campaign for Aunt Bessie's saw stock selling out at all stores with an uplift in sales of over 120%, securing a nationwide listing for the product following the initial regional trial. I would have no hesitation in using them for future campaigns.  Case Study: Aunt Bessie's

Marketing Manager for Ladbrokes: This is the first time I have worked with Link Communication but I know some of my colleagues have used them at other locations.

I had initially contacted a few other agencies but the way Link Communication provided me with the costed proposal the suggestions they gave me in targeting my audience, I had no hesitation in choosing them to carry out by campaign. The reporting back they gave me with areas covered, including

photographic

evidence, further endorsed my choice. I am thoroughly happy with the results and will be using their services again for my summer campaign.

Case Study: Ladbrokes

Local Area Marketing Manager for Morrisons:

We recently used Link Communication as a test to promote our new storeopening with a goodie bag and leaflet distribution campaign, toshoppers and local area business to the newly launched

supermarket .

The staff we were supplied with were fully briefed, knew about our opening offers and were excellent brand ambassadors. We would definitely use Link Communication again when we next consider promoting our brand.

Case Study: Morrisons

Director for Patient Pak:

We recently used link communication for merchandising activity simultaneously across 50 Holland and Barret stores. They were successfully able to complete the entire activity with just a two day timeframe.

The reporting they provided back to us within 24 hours allowed us to speak to our buyer and identify improvements which could be made. We intend to use Link in the future for a national sales promotion within other multiple stores across the UK.

Managing Director for Imagination Games:

Imagination initially used Link as a test campaign to demonstrate andsell our Battle of the Sexes game in the run up to Christmas in a number of John Lewis stores. The response was fantastic the games sold out at every store and more importantly the public really engaged with both Link staff and our product. We have now taken Link on board to run our "Summer Seaside Campaign" showcasing a number of our games, increasing awareness and driving sales.

I was initially worried about the cost of investment, however Link have done wonders with our tight budgets, coming up with great ideas, but more importantly letting me see an increase on my sales. A big thanks to the team at Link.

Case Study: Imagination Games

Company Director for Hampton Reed:

I haven't had a chance to thank you. I think your service has been exceptional, and you've done your job very effectively. Let's catch up later in the week, but it suffices to say that this is a job well done.

Assistant Brand Manager for Kepak

Link Communication were awarded the nationwide experiential sampling campaign for Kepak's Ugo's Deli Cafe Panini, after a five way pitch bydemonstrating they had both expert ability to deliver the campaign and keep a very tight handle on maximising the impact from our available budget.

Throughout the course of the 18 week campaign I found them great to work with; extremely committed, able to react quickly to capitalise on new opportunities and provide us with the insight of how the campaigns can and should be undertaken. Their innovative approach has also had a tremendous impact on both extending our audience reach (with over 250,000 hot samples handed out) and driving sales uplifts of over 40%. 

Case Study: Kepak

Marketing Manager for Kathmandu

Link were a pleasure to deal with - responsive in setting up the job and their teams were effective at dealing with the public and worked hard all day. We will be using their services again.