I have had such positive experiences with WNY Hot Deals in the past that I looked them up again for Xmas shopping this year. When I found this rip off report while I was searching for the site through Google, I was very surprised. I just had to respond...
I obviously can't speak to every offer ever made available through this site. I can say that when I've paid, for example $10 for a $20 gift certificate, that's a deal. Even if you need to add in S&H it's cheaper than buying full priced items/services at the business. In the end, it's saving money. How is that a rip off?? I've gotten to buy $20 worth of a given product for less than $20. (Add on top of that any sale prices at the business, and you're golden! This is like getting 50% off PLUS whatever the sale is! Double decker deal!) I've used at least 10 gift certificates from this site and never once was disappointed, rejected, or encountered any sort of problem.
I should also mention that the site does not try to "hide" the fact that it is associated with radio stations. In fact, the home page says "From your friends at:" and lists four radio stations. That is not sketchy in any way! Every metro area seems to have this type of site associated with a radio station or tv channel. It's a partnership that seems to have great success for both the businesses and the media.
BTW, if you're still skeptical, search eBay for coupons. There's a reason people buy coupons! (They save more using them than they spend buying them!)