We were also taken for over 70 dollars by the "Ivory White" free trial.
When we called the support line they said "Refunds are against their Policy", Bottom line, End of story.
We are reporting fraud.
When you report fraud on your credit card to the bank, the bank cancels the card, and issues a new one. They also give you back the money while they investigate.
This seemed to be the best action since after reading the consumer complaint sites about this company I found that many found reported multiple charges on their cards from 70 to 90 dollars.
Banks that receive many of these complaints can cancel the service which allows the company to accept payments.
I would also suggest that a class action law suit be filed, so...
I am talking to some lawyer friends and an internet company (Employee also scammed) to explore this further and to make a website to coordinate this legal action.
If you want to be part of this Action please go to
http://teeth.whitener.class.action.angelfire.com