• Report: #851940

Complaint Review: Brooks & Co.

  • Submitted: Sat, March 10, 2012
  • Updated: Sat, March 10, 2012

  • Reported By: Tom — Jacksonville Florida United States of America
Brooks & Co.
Internet United States of America

Brooks & Co. Scott Brooks Charges for fraudelent leads. Promises alot and delivers very little. Internet

*REBUTTAL Owner of company: Rebuttal to "Tom in Jacksonville"

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Scott Brooks advertises a good story on the internet on how he can get advisors the best leads for the money through radio and television ads when he is simply lying. He claims to have recordings of people stating that they want to be contacted by an advisor and have money to invest when in fact they are just looking for his free audio cd. The cd actually does more of a disservice to advisors than to help.

It says ridiculous things like an annuity should not be used in an IRA and to be aware of advisors trying to sell annuities from the companies they represent. Annuities are one of the most common investment products used in IRA's today so Mr. Brooks should know better. His leads are usually just looking to receive the audio cd and are people who have no money or are inquiring about annuities they already own with dumb questions.

Mr. Brooks is also very uncooperative and stern when it comes to any refunds on his leads. Beware of his come on because when a bad lead arrives he will fight you on a refund and insist that it wasn't his fault and that he is entitled to be paid. He has terrible customer service skills and his leads are a complete waste of money. There is an arrogance to him as if advisors should be grateful to be able to buy his leads; it is absurd and a sham.

This report was posted on Ripoff Report on 03/10/2012 08:42 PM and is a permanent record located here: http://www.ripoffreport.com/r/Brooks-Co/internet/Brooks-Co-Scott-Brooks-Charges-for-fraudelent-leads-Promises-alot-and-delivers-very-l-851940. The posting time indicated is Arizona local time. Arizona does not observe daylight savings so the post time may be Mountain or Pacific depending on the time of year.

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Updates & Rebuttals

#1 REBUTTAL Owner of company

Rebuttal to "Tom in Jacksonville"

AUTHOR: Scott - ()

My comments:

1. I have worked with over 550 financial advisors firms the past 3 years....We receive referrals from 5 of the largest FMO's in the US and have done our best to maintain a good reputation. If you are considering using our services we will be happy to provider several references.

2. Our CD explained that annuities are NOT the solution to every problem. The title of the CD was "the 7 biggest mistakes boomers and seniors make when they buy an annuity".....and the content provided both the good and bad of annuities in general.

3. Our program in 2012 operated at $59 per lead. This was an incredible deal considering the leads were exlusive and we were taking out 25% of the calls/leads because they were advisors. In essence our clients were paying $47/call with the ability to target their local market....If you know ANYTHING about radio or TV advertising you will see what a great deal this is. To get these rates most advertisers have to run NATIONAL campaigns and spend $10-$20k to get what our clients were getting for as little as a few hundred dollars per month.  We had a strict refund policy because we had to to stay in business. We were selling legitimate calls.....

4. We completely changed our program in December of 2012 to phone scrub and verify our leads.....and now weed out 50% of the people who call in and respond to the commercials.  We have found this has increased both the lead quality and client satisfaction.

5. If you have any questions feel free to call/email us.

Thanks,

Scott

 

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