• Report: #322368

Complaint Review: Colleen Barrett President Southwest Airlines

  • Submitted: Sun, March 30, 2008
  • Updated: Thu, May 22, 2008

  • Reported By:Cocoa Beach Florida
Colleen Barrett President Southwest Airlines
P.O. Box 36647 - 1CR Dallas, Texas U.S.A.

Southwest Airlines Colleen Barrett President Southwest Airlines Advertised Low Fares are tantamount ot Bair And Switch Dallas Texas

*Consumer Suggestion: Everyone Does This

*Consumer Comment: Timely response

*Consumer Comment: Timely response

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Southwest Airlines is joining the hundreds of companies that are screwing with the consumer by sending out announcements to would-be travelers for so called specials. Case in point a "$74 fare one way fare between Orlando and Manchester NH". I received such an announcement on 28 March 2008 and on 30 March 2008 I took action to take advantage of it only to find out that no such fare existed.

When I confronted the sales folks at Southwest I was told that those seats had already been sold. I told the sales person that Southwest's advertising low fares only to have would be travelers learn that there are only a very very limited number of flights and destinations for which the low fares apply is tantamount to the illegal "bait and switch" tactic.

Of course the sales person vehemently denied such an accusation suggesting that in fact only certain flights were available at the low fares. I checked the small print and learned that in fact the sneaky, legal staff had included in their terms and conditions accompanying the announcement such a phrase suggesting that some flights "may" not be available on certain holidays and high volume travel periods.

Why then, I ask, did they send out an announcement that on the surface looked so attractive and why in less that two days did the send out the announcement knowing full well that travel between Manchester and Orlando was not and likely would not be available at the low fare? It is bait and switch activity that is on the very very sharp edge of being legal but I suggest that it is a bad way to build customer loyalty by a company that historically appeared to really adopt the credo that their customers come first and consequently, profits will follow.

Unfortunately SWA's misleading advertisements will cause me to seek other travel arrangements and in addition,, will cause me to help rally against SWA in an effort to urge them to once again adopt a just and fair marketing campaign.

Connie
Cocoa Beach, Florida
U.S.A.

This report was posted on Ripoff Report on 03/30/2008 01:27 PM and is a permanent record located here: http://www.ripoffreport.com/r/Colleen-Barrett-President-Southwest-Airlines/Dallas-Texas-75235-1647/Southwest-Airlines-Colleen-Barrett-President-Southwest-Airlines-Advertised-Low-Fares-are-t-322368. The posting time indicated is Arizona local time. Arizona does not observe daylight savings so the post time may be Mountain or Pacific depending on the time of year.

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0Author 3Consumer 0Employee/Owner
Updates & Rebuttals

#1 Consumer Suggestion

Everyone Does This

AUTHOR: Karl - (U.S.A.)

On Southwest's web site you can choose a fare based on a specific flight -nothing fairer than this. Where have you been? Everybody advertises "specials" when they may not be available. At one time Southwest offered a $74 fare. By the time you called it was not available. Car dealers offer ridiculous monthly payment ads and in the very small print they require so much down and "approved credit" .What is "approved credit"? Who knows? All airlines base fares on capacity. If a flight is lightly booked it may be cheaper to fly on that flight than others which are practically full. Back in the old days all fares were virtually the same on all airlines and published in timetables. Now it is the luck of the draw. Your fare depends on when you call or book online and what flight you are on. All Southwest said was that they offered the $74 fare. They did. You were too late to get it. No complaint at all is justified. Southwest is without doubt the best airline in the United States and not worthy of this type of complaint.
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#2 Consumer Comment

Timely response

AUTHOR: Fearnofish - (U.S.A.)

It seems like by the time you went in to get this airfare that it was already taken. Something you need to realize is there may have had 20 seats (just a number for the sake of argument) and this sale was probaly going on before you got the ad so people online and calling in happened to get that price and buy up all the seats before you were able to get the price. I have flown SWA for just about every trip now for over 10 years and have never had a problem like this. The best prices you can usually find are on there website and the more time you have until you fly the better.
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#3 Consumer Comment

Timely response

AUTHOR: Fearnofish - (U.S.A.)

It seems like by the time you went in to get this airfare that it was already taken. Something you need to realize is there may have had 20 seats (just a number for the sake of argument) and this sale was probaly going on before you got the ad so people online and calling in happened to get that price and buy up all the seats before you were able to get the price. I have flown SWA for just about every trip now for over 10 years and have never had a problem like this. The best prices you can usually find are on there website and the more time you have until you fly the better.
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