DISH Network DISH Network Used Robo-signature to Force Me into 24-month contract Englewood Colorado

I signed up for DISH Network in May 2012. I was a previous customer and cancelled after my son went to college.  I just wanted to restart it for the summer while my son was home, and I was extremely clear with the representative about that. He kept assuring me that was what I was getting, and I agreed to a $44/month plan, rather than paying $9 less if I had committed to a long-term agreement. He offered a new receiver and again, I confirmed this wouldn't trigger a long term commitment.  After the installer was there, I signed a one-page form saying I had received the equipment and making reference to a customer Agreement.   It turns out the Customer Agreement contained an option for a 24-month commitment or $99 for the equipment.  I was never provided that option and I was never told that taking the equipment (even though I had an old receiver that worked) would trigger the long commitment.  Now I am out $350 for a cancellation charge.  How does a company survive if their business model is defrauding customers?