• Report: #806190

Complaint Review: Serovera

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  • Submitted: Wed, December 07, 2011
  • Updated: Thu, July 19, 2012

  • Reported By: Matt Devonshire — Beaverton Oregon United States of America
Serovera
1451 W. Cypress Creek Road #300 Fort Lauderdale, Florida United States of America

Serovera Teamtrade Inc. SEROVERA / TEAMTRADE, INC., Defrauding the public with false advertising and product misrepresentation for Years. Fort Lauderdale, Florida

*General Comment: Data from Custom Analytics Not Misrepresented

*Consumer Comment: Stop misrepresenting the data.

*REBUTTAL Owner of company: A Message From the President of Team Trade Incorporated

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SEROVERA / TEAMTRADE, INC., Defrauding the public with false advertising and product
misrepresentation for Years.


Everyone who has ever purchased SEROVERA may be entitled to a full refund, plus damages.

SEROVERATEAMTRADE, INC.  (Owners; CAROLINE PERRIN and JEAN PIERRE PERRIN )

This company has apparently been getting away with Consumer Fraud, Misrepresentation, and False Advertising for years.

Under An Independent Laboratory Analysis from one of the most respected scientist in the Aloe
analytical field, the actual polysaccharide content of SEROVERA capsules is a mere fraction of what SEROVERA is, and has been repeatedly claiming them to contain for years.

My name is Mathew Devonshire. At my own expense, I have contracted an independent laboratory analysis test on SEROVERA.

The test results clearly show that SEROVERA is misrepresenting the contents within their capsule and thus, perpetrating Consumer Fraud on the suffering public. SEROVERA has been in operation for approximately 12 years now.

I encourage anyone reading this site, to contract any reputable independent lab to perform the same type analysis on  SEROVERA for their own review. I would also recommend, that anyone who has ever purchased product from SEROVERA (from its inception), should demand a refund and/or contact an attorney if feel you have experienced damages, including but not limited to; damages due to lost time, in relationship to the misrepresentation of their product content.

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Independent Laboratory Analysis on SEROVERA.


The analysis was preformed by Charles Metcalfe, Founder and Chief Science Officer of Custom Analytics, LLC. Mr. Metcalfe is an active member of the International Aloe Science Counsel and considered the most knowledgeable scientist in his field. He performs analysesfor the pharmaceutical, personal care, and nutraceutical industries. He brings an interest and enthusiasm in improving upon the methodology used for characterization and standardization protocols for aloe raw materials and products.

Method:

The method used is Size-Exclusion Chromatography. (Size-Exclusion Chromatography determines both polysaccharides present, and their molecular weights or chain-lengths.)

Non-Relationship
: Mr. Metcalfe is an independent third party & scientist, contracted to perform his profession, a scientific product analysis. Mr. Metcalfe has no personal relationship, knowledge, or affiliation with this investigation.

Summation of Results:

1. The Actual Percentage of polysaccharide content found in SEROVERA =
4.29% x 375mg = 16.09 mg Actual polysaccharide content.

SEROVERA CLAIMS: 375mg Aloe Mucilaginous Polysaccharide

From their Website: SEROVERA states: Each capsule will contain no less than 375 mg of AMP and no less than 125 mg of either absorbing agent.

The lab results clearly indicate this claim is Fraudulent.


2. The Percentage of stabilized long-chain polysaccharides exhibiting 1,000,000 Dalton in
length or greater in SEROVERA = 0.00 (zero, none) Long-chain polysaccharides are non-existent in this product.

From their Website: SEROVERA states: Each Capsule of SEROVERA AMP 500 contains all 4 varying lengths of polysaccharide chains.

When these 4 varying chain lengths exist in harmony, the healing effects of AMP are compounded.  Many other brands that contain AMP, do not necessarily contain the full polysaccharide spectrum of chain lengths, rendering those other brands ineffective. With SEROVERA, you never have to worry whether you are paying for a product that doesn't deliver.

The lab results clearly indicate these content claims are Fraudulent.


Conclusions:

Under Independent Laboratory Analysis, the actual contents of the SEROVERA capsules contain less than 5% of the polysaccharide content claimed by SEROVERA, and the long-chain polysaccharides which they tout and claim to provide in quantity, Do Not Exist in the product. 

In light of these findings, in comparison to the misleading verbal methodology used within their
promotional website literature outlined above and below, I conclude that SEROVERA is committing Premeditated Consumer Fraud with Purposeful Intent.

The question therefore becomes; How Long has the suffering public possibly been deceived, and how many persons affected?

SEROVERA has been in operation for approximately 12 years.

My name is Mathew Devonshire. In my search for a natural solution for my mothers condition, I discovered several companies marketing products which claimed to be of great assistance
for many digestive and autoimmune diseases. After reading and comparing several websites, I suspected this company, SEROVERA, of fraud, misrepresentation, and false advertising. I have a background in chemistry and biology, thus much of the unprofessional promotional material
I was reading on the SEROVERA, website had a distinct ring of fakery and non-scientific claims.

A person, such as myself searching for a solution for disease reads and understands the independent science behind the polysaccharide fraction of Aloe, and desires to gain the
benefits. The injury may occur from the lost time a suffering consumer experiences while taking a charlatans mixture, thinking he or she is obtaining the advertised concentration, and on the right healing track, while potentially missing out on or rejecting other treatments which could alleviate suffering, and/or save life and limb.

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The following additional quotes are obvious, and in light of the lab report, quite apparently Fraudulent statements which have been cut and pasted verbatim from the SEROVERA website.

Should the site change, I have records, electronic and printed, of these facts. I also suggest
that you retain records of the SEROVERA website so that any attempts, for a future company denial
of these facts, may be defeated.

From their Website: SEROVERA states:

 SEROVERA product is an extract derived from the Aloe Vera plant called Aloe Mucilaginous Polysaccharides (AMP), through our proprietary freeze-drying process we are able to obtain the highest quality & concentration of AMP in the market, giving you a healing advantage like non-other.


The main ingredient in SEROVERA is aloe mucilaginous polysaccharides


The lab results clearly indicate these content statements are Fraudulent.

From their Website: SEROVERA states: How can I be sure I am getting the best AMP?  SEROVERA is the only AMP to undergo independent laboratory testing. We test for quality & purity and only manufacture the best AMP.

The lab results clearly indicate these statements are Fraudulent.


They also put it on the SEROVERA bottle: 375mg of AMP

The lab results clearly indicate this is Fraudulent labeling.

From their Website: SEROVERA states: "SEROVERA starts with premium, organically grown Aloe vera. Each capsule of SEROVERA contains 375mg of premium, freeze-dried Aloe Mucilaginous Polysaccharides, backed by The SEROVERA Advantage."

The lab results clearly indicate this claim is Fraudulent.


Notice the intense promotion of their claims of possession of the large or long-chain polysaccharides, which the analysis now revels to us, do not exist in their product.

From their Website: SEROVERA states:

Large Chains

Up to 5,000 molecules (150,000 - 1 Million Dalton) - These have a direct anti-bacterial and
anti-viral effect, which is important with all the new infectious diseases cropping up and the older ones becoming more virulent from long term use of antibiotics.


Very Large Chains

Up to 9,000 molecules (More than 1 Million Dalton) - The very large molecules are immune modulating, which have a powerful healing effect on AIDS, cancer and many different immune system disorders. It is also these very large molecules (TNF blockers) that have an inhibitive effect on tumor necrosis factor, making aloe a prophylactic candidate for cancer, psoriasis, and Crohn's prevention.


Why is this important to me?

When these 4 varying chain lengths exist in harmony, the healing effects of AMP are compounded.  Many other brands that contain AMP, do not necessarily contain the full polysaccharide spectrum of chain lengths, rendering those other brands ineffective. With SEROVERA, you never have to worry whether you are paying for a product that doesn't deliver.


Comment: How about that ladies and gentelmen:  With SEROVERA, you never have to worry

They persist:
Each Capsule of SEROVERA AMP 500 contains all 4 varying lengths of polysaccharide chains.

The lab results clearly indicate these claims are Fraudulent.


Here are a few questions the reader may wish to ask the folks at SEROVERA.
(CAROLINE PERRIN and JEAN PIERRE PERRIN )

1. Why are you people selling 375mg of standard aloe vera powder in a capsule, and telling the suffering public that it contains 375mg of Aloe Mucilaginous Polysaccharides? (AMP)?

2. How many years have you been perpetrating this campaign of Consumer Fraud, False Advertising
and Misrepresentation upon the public?

3. Do you know the difference between the polysaccharide fraction of Aloe, and the remaining components?  Do you care?


4. Do you believe the public deserves to know what is truly in your capsules?


5. Why do you mislead, and claim your product contains the highest quality & concentration of AMP and product is an extract derived from the Aloe Vera plant of Aloe Mucilaginous Polysaccharides, when it clearly, simply a short and medium-chain standard aloe powder???


6. Do you have any knowledge of science, or the process that you are claiming to orchestrate?


7. Do you think the consumer is stupid?


8. How can The healing AMP (Aloe Mucilaginous Polysaccharide) molecules in SEROVERA perform all the benefits in the body you list from the research, when you hardly put any in the capsule, while telling us it is loaded with 375mg of AMP???


9. Are you aware of the penalties for Consumer Fraud and the accumulation of funds through fraudulent advertising related activities?


10. How many Millions have you accumulated over the years from suffering people using methods of Consumer Fraud, Misrepresentation, False Advertising and Deceit?

11. Are you headed out of town at this point?


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From public records:


Florida Profit Corporation

TEAMTRADE, INC.

Filing Information
Document Number: P96000043111
FEI/EIN Number: 650668234
Date Filed: 05/21/1996
State: FL
Status: ACTIVE

Principal Address:
2139 NE 56TH PL
FT.LAUDERDALE FL 33308 US
Changed 01/06/2002

Mailing Address:
2139 NE 56TH PL
FT.LAUDERDALE FL 33308 US
Changed 03/08/2009

Registered Agent Name & Address:
PERRIN, CAROLINE
2139 NE 56 PL
FT LAUDERDALE FL 33308 US
Name Changed: 01/30/1998
Address Changed: 02/16/2001
Officer/Director Detail:
Name & Address
Title PS
JEAN PIERRE, PERRIN
2139 NE 56 PL
FORT LAUDERDALE FL 33308
Title VPT
PERRIN, CAROLINE
2139 NE 56 PL
FORT LAUDERDALE FL 33308

This report was posted on Ripoff Report on 12/07/2011 12:47 PM and is a permanent record located here: http://www.ripoffreport.com/r/Serovera/Fort-Lauderdale-Florida-33309/Serovera-Teamtrade-Inc-SEROVERA-TEAMTRADE-INC-Defrauding-the-public-with-false-adve-806190. The posting time indicated is Arizona local time. Arizona does not observe daylight savings so the post time may be Mountain or Pacific depending on the time of year.

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REBUTTALS & REPLIES:
0Author 2Consumer 1Employee/Owner
Updates & Rebuttals

#1 General Comment

Data from Custom Analytics Not Misrepresented

AUTHOR: Collon - ()

 It seems that you, Charles Metcalfe, are the one who is wrong.  All the companies criticized by Mr. Devonshire promote their product as containing 350-375mg of aloe polysaccharides, not aloe extract powder.  It is you who have misrepresented the point made by Mr. Devonshire. 

I have been researching various aloe products prior to making a purchase.  Mannatech gives some data on Manapol, their stabilized aloe powder.  They claim their powder is 25% acetylated mannans, primarily acemannan and other glactomannans. The difference between aloe powder and the amount of polysaccharides it contains should have been clear to everyone, and I thank Mr. Devonshire for his efforts to clarify the matter.   

 

 

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#2 Consumer Comment

Stop misrepresenting the data.

AUTHOR: Simone - (United States of America)

As a long term consumer of AMP products, I think the opinion of Custom Analytics is very valuable. Please see bellow what I found:

-Stop misrepresenting the data that our laboratory provided. -The data our laboratory provided is being misinterpreted to the detriment of the companies which he is making adverse claims against.

Statement from Charles Metcalfe of Custom Analytics.

It is my opinion that the data our laboratory provided to M. Devonshire is being misinterpreted to the detriment of the companies which he is making adverse claims against.

Aloe powder in its pure form does NOT contain 100 % aloe polysaccharides but is a mixture of many different organic compounds, including malic acid, glucose and other assorted carbohydrates.  A high quality aloe powder may contain as much as 15 - 18 % aloe polysaccharides.  Some aloe powders may contain significantly less of the aloe polysaccharides depending upon the manufacturing process.  So for example if a label makes the claim that a product contains  100 mg of aloe powder, at best it may contain 15 mg and at worst a much lower amount.

The International Aloe Council (IASC) does NOT promulgate specifications of aloe polysaccharide content on any finished product.  In fact is problematic to do so as the assay used to determine the amount of aloe polysaccharide in raw materials often does not provide accurate results due to the presence of other raw materials used to make the finished product.

I wish Mr. Devonshire would stop misrepresenting the data that our laboratory provided him.

Charles Metcalfe Custom Analytics www.calabs.us 2260A Peach Orchard Road Sumter, SC  29154
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#3 REBUTTAL Owner of company

A Message From the President of Team Trade Incorporated

AUTHOR: Team Trade Incorporated - (United States of America)

Dear Reader,

My name is Jean Perrin, owner and founder of Team Trade Incorporated (in business since 1996, A+ Better Business Bureau rating).  All of our products are manufactured GMP Certified (GMP refers to the Good Manufacturing Practice Regulations promulgated by the US Food and Drug Administration under the authority of the Federal Food, Drug, and Cosmetic Act (See Chapter IV for food, and Chapter V, Subchapters A, B, C, D, and E for drugs and devices.)

Thank you for taking the time to read my rebuttal on this complaint. Id like to point out a few critical indicators that lend to the efficacy of this particular complaint.

Unfortunately, we have become aware of Matthew Devonshire (or Mathew Devonshire, he has used different spellings in this complaint) and would like to assure our present and future customers that we have reason to believe no such person exists (we would hope that a person who actually existed would know how to spell his first name correctly, in a consistent manner).

Bottom line: we have reason to believe that Mat(t)hew Devonshire is an unethical competitor.

The email address posted for this complaint will result in a bounce back:

    <mathewdevonshire@yahoo.com>:
    98.137.54.238 failed after I sent the message.
    Remote host said: 554 delivery error: dd This user
    doesn't have a yahoo.com account
(mathewdevonshire@yahoo.com) [0] -
    mta1003.mail.sp2.yahoo.com

Mat(t)hew Devonshire has attempted in the past to post inflammatory information on the web against our company and other companies in our industry.  As a result, we understand that some present and future clients may have concerns regarding these postings; however, we assure you that our record speaks for itself and we stand behind our companys products.

Mat(t)hew Devonshire has not only posted this complaint, but he has posted identical complaints against our competitors as well, all on the same day.  Here are the links:

Aloevin Corporation, posted 12/13/2011: http://www.ripoffreport.com/alternative-health/aloe-mp/aloe-mp-aloevin-aloe-m-p-plus-91886.htm

AMPFloracel, posted 12/13/2011: http://www.ripoffreport.com/supplemental-health-programs/ampfloracel/ampfloracel-cch-nutrition-corp-13a47.htm

Digestinol, posted 12/13/2011: http://www.ripoffreport.com/supplemental-health-programs/digestinol/digestinol-digestinol-defraud-97815.htm

We encourage anyone with questions or concerns to contact us. We are happy to answer any questions regarding our products.
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