I just read about this today. I read about what Jim Lisi did to his clients, specially the " intimidated me with thug like tactics." That is him alright. I worked for him once as freelancer/employe. The website sounded good, and he offered flexible work (WORK FROM HOME). Which i will tell you people. Every single person that works for this "fake company." do not work from a real office. Jim Lisi works from his home bedroom (im not kidding), and he has structured his virtual network of thugs very well. He has the following:
1. One lawyer
2. about 4 sales guys who he pays purely under commission 35%
3. SEOS from India (bad ones) who he pays nothing
4. one SEO from USA, which he constantly has new ones--most of the SEO freelancers from USA dump him in less than a month or two.
5. An online phone system that allows him to create extensions to freelancers, giving the apparency that he is a well-established business.
6. He has a well-designed website with mentions and logos that dont link to nothing, but gives the impression that he is well-connected.
At first i though he was very pro-active in using remote people to do the job, but little i know that he will asked me to cheat.
While i worked for him, i learned about some of his trick. For starters, he has set up a contract that is designed to trap customers into staying with him for a least a year, not matter what happens. If the client breaches the contract--say they are piss they are getting nothing but only been rip off--clients can't get out. He asks for credit card, so he takes money from their credit cards the moment he senses the client threatens to cancel the service. I'm not kidding you, I sow him literately doing this to couple of clients--taking $2000, $3000 out of their credit cards on one day-- the very moment he start having problems with them.
He does threatens people, and also threatens people who works for him. He is a real nasty dirty person. When I used to talk to him over the phone, he only talks with bad words and nasty remarks about his clients (bit$%^, and you get the picture). He is a total low class person--but pretends with clients he is a pro, only later they can hear his month and true colors.
He ask SEOs to lie, cheat and do bad work for clients. Technically all he cares is that SEOs generates some Bullshit reports to the clients, and answer email, and phone calls-- to give the client the impression that they are working and doing a good job. He uses the typical theory that SEO takes at least 6 months to see results. It is after the 3rd month when clients start sensing that somethings is wrong and start demanding results.
The sales people leave him, SEOs leave him. Lawyer stays with him because he is the only one he pays him good money.
He wont pay his sales people, he wont pay the SEOs. A month can go by and SEOs keep asking to be pay. When they insist he gets real nasty with them.
Jim keeps 50% for him, just to be the link bet his sales guys and the SEOs. Of course, after a while you figure this is crazy and realized you are a total dumb for working for him. He does nothing!!! All the work is done from the sales guys who finds the clients, and the dumb SEO who work for nothing.
I can go on and on, but I asure you that im not a disgruntled freelancer. I dumped him because I didnt want to go to jail. He puts all the responsibility on the SEO and sales guys. If things get real nasty, he simply changes SEOs, so the client can see that the problem was on the bad SEO or sales guy, not the company--and this tactic buy him at least another 3 more months--to milk it more.
He really brainwash clients with all the first impressions and big promises. At one point, i told one of his client that he was getting rip-off (becuase i felt bad), to my surprised Jim turned it around and won the client back by taking me off that account... He talks a good game, it is hard for clients to noticed the lies and rip-off for months.--specially when he prays on clients that dont undstand much of how internet marketing really works, who cant read analytics or even know site analytics exist.. A little bit of research from clients, will show he is a fake. But he gains his trust at first, just to go for the kill later.
I'll stop here, he is useless piss of s$%^ i dont want to bother anymore. I just though adding more facts to this complain in ripoff. Most sales or seos go on without reporting him to the BBB. Someone has to stop him. I cant belove he still in business.