Magic Kids, Inc., Isaac Mizrahi using Mizrahi's good name for a bad business venture, cost $147.00 and others are stating they paid otherwise, inconsistencies about the business throughout ad Canoga Park California

I bought this program exactly one year ago and didn't make a dime.  Of course, this might have something to do with the fact that I've been sitting on it and haven't made any effort with it!  (Marital separation, moved, bankruptcy, foreclosure...what a year!)  I found this Ripoff Report only because I wanted their phone number to tell them I want to start up (finally!)

If you read the literature that comes with the program, Mizrahi recommends different market tests to see which ones pull the best.  (This might account for the price difference in different mailings.)  I have seen THE Isaac Mizrahi on QVC, and evidently he DOES do something with closeouts.  Is this the same Isaac Mizrahi?  Who knows?  Does it matter?  [As it happens, I'm married to a drummer who also plays guitar.  We live in Florida.  There's a guitarist in California with the same name, and it's not a common one, who also plays the drums.  Go figure.  My husband wouldn't believe me until I showed him the guy on the internet.]

Folks, this company has been in business since 2005.  If it really was a scam, don't you think the State of California would have shut them down by now?  Look, I have no idea how well the program works, because I haven't made any effort up till now.  But right after I send this, I am going on their website to determine if the business cards are the same price, etc.

All I can say is, in these times, everybody needs a second income stream, and maybe even a third.  $147 is really a tiny amount to risk.  It comes out to 40 cents a day, over one year.  Much less than the price of a soda out of the machine. 

SO, if you read the actual letter that came to you in mail. It states that he and his company does research to seek out companies in trouble and buys their extra stock for pennies on the dollar. They have a warehouse and are a DISTRIBUTOR because they are a wholesale company. GET YOUR FACTS STRAIGHT! Besides you get that money back if you don't make money after you actually do what is recommended in the packet sent when you spend the $147.00...figure it out!

I have nothing bad or good to say about this company personally, however I would like to respond to your comment. First off, about the $147 price, that is purely from an advertising standpoint. It is a proven fact that people are more likely to buy items with prices that end in 5, 7, or 9. Why do you think there are so many items in stores priced like $8.95, or $3.99, and so on? Just notice that next time you are at the store. It is rare that something is ever priced at an exact even number.

And as far as the name, the letter never says he is "the" Isaac Mizrahi, or that he is even a designer at all. Or that he even sells Isaac Mizrahi brand clothing. What would even lead you to believe that he is using a different person's name? On whitepages alone, there are 26 people with that same name, all over the US. So if my name was Vera Wang (14 people with that name listed on whitepages), I couldn't open a clothing store just because someone might think I was trying to pass myself off as her? That's just stupidity.