ED Magedson – Founder
Smart Leads620 East Smith Rd., Suite W23 Medina, Ohio USA
Smart Leads, aka: Lead Generating Systems, LLC Did not meet their contract obligations and will not respond to my telephone calls regarding the matter Medina Ohio
Being in the life insurance industry for over 40 years I recognize the fact that I need to get in front of as many prospects as possible in order to be successful at my practice. To that end, about two months ago, I contracted with a company called Smart Leads to secure 8 pre-set appointments for me. These face-to-face meetings were guaranteed in writing by the company’s sales representative, Ms. Shelia Vance.
Smart Leads sent out 2000 post cards to a particular demographic within about 10 miles from my office. It took about 3 weeks for them to begin receiving calls from responders to the mailing. Those calls were answered by representatives in the company’s “call center.” and recorded so that I could hear the conversation and get a feel for the responder’s attitude relative to setting meeting with me.
As of today (April 29, 2014) the records posted on their website, indicate that the “call center” received 51 calls (2.5%) from the direct mailing they did on my behalf. That’s recognized, in our industry, as a very good response rate to a direct mailing campaign. However, the “call center” reps were only able to book 5 appointments for me over a period of three weeks and four of those appointments were cancelled, by the prospects, before the scheduled meeting date. I have only made one presentation so far. It cost me nearly $1,500 for that one appointment.
During the one phone conversation I had with the company’s owner, Matt Dilday, he said that he would send out another 600 mailers for me, in an attempt to secure the additional 7 appointments. The website records indicate that the mailing was sent went out on April 14th, but to date there have been no responses recorded. According to my calculations, based on the results of the 1st. mailing, the company would have to send out an additional 14,000 post cards to satisfy its commitment to me. It’s not realistic to believe that they will spend $5,000 or more of their money to do that.
Mr. Dilday, Ms.Vance, and Mr. Nic Arters, the companies National VP of Sales, refuse to return any of my calls. I feel that the folks at Smart Leads ripped me off for $1480. The only remedy I have left is to sue the company for what I paid them for and did not receive. I am in the process of doing just that. I am also going to contact the Better Business Breaw and local newspapers forthwith. I would recommend that anyone in the the insurance/annuity sales business stay as far away from this group as possible, unless they like the thought of losing their money and then posting a complaint like this on Ripoff Report website a few months from now.
This report was posted on Ripoff Report on 04/30/2014 10:38 AM and is a permanent record located here: http://www.ripoffreport.com/reports/smart-leads/medina-ohio-44256/smart-leads-aka-lead-generating-systems-llc-did-not-meet-their-contract-obligations-an-1142945. The posting time indicated is Arizona local time. Arizona does not observe daylight savings so the post time may be Mountain or Pacific depending on the time of year.
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