Report: #873342

Complaint Review: Ripoff Report | Swiss America trading company

  • Submitted: Tue, April 24, 2012
  • Updated: Mon, November 04, 2013
  • Reported By: esther — santa rosa California United States of America
  • Swiss America trading company
    2342 Tatum Blvd. Phoenix, Arizona 85323
    United States of America

Show customers why they should trust your business over your competitors...

Ripoff Report Verified™ REVIEW:

EDitor’s UPDATE: Positive rating and recognition has been given to Swiss America for its commitment to excellence in customer service.

Ripoff Report’s discussions with Swiss America have uncovered an ongoing commitment by the company to total client satisfaction. This means that clients can expect that the company will work towards finding a mutually satisfactory resolution to any complaints or concerns. Swiss America listens carefully to client concerns and sees them as an opportunity to learn from past mistakes and become more efficient as a company in the services offered and the support for those services.

Swiss America's CEO, Mr. Dean Heskin, has informed us that his personal philosophy is that his clients are a precious resource. As a successful businessman, Mr. Heskin feels it is critical to listen to his clients and respond properly. By always putting his customers first, Mr. Heskin hopes to maintain Swiss America as a successful enterprise both now and for many years to come.

Another top executive of the company told Ripoff Report that Mr. Heskin's personal business philosophy is based on the premise that "strives to add value in its services as they understand that a successful business model is based on value-added services, and client care”. Swiss America's mission statement says it all: "People don't care how much you know until they know how much you care." Some of the other things Ripoff Report learned in the course of its review is that typical customer feedback reads: “Swiss America (and Mr. Heskin) truly communicate all aspects of the job in a timely and effective manner. We are very pleased with the responsiveness that he and his employees show us. They are serious about meeting commitments, and deliver on all their promises.

The information provided in this report below is based on comments made by CEO Dean Heskin during an onsite inspection held by a third party verification company with no biases toward Swiss America Trading Corporation.

Swiss America Trading Corporation is Ripoff Report Verified
Ripoff Report Verified™ .. part of Ripoff Report Corporate Advocacy Business Remediation & Customer Satisfaction Program.A program that benefits the consumer, assures them of complete satisfaction and confidence when doing business with a member business..

Swiss America Trading Corporation has no direct relationship with the US Mint, although they are not precluded from dealing with the mint. Most of their involvement with the mint is done through their suppliers.

When buying and reselling gold and other precious metals, their company practices a standard process. First, they utilize radio, television, internet, and print ads to advertise. After a potential customer contacts them, they look at the materials that they offer and determine if they want to become involved in the market. If a customer decides to work with their company, they are assigned to a representative. Over the phone they will secure the product with the trader and representative, verifying name, address, product price, date and time etc. During this process they also cover their company’s disclosure in terms of market risks and costs. Throughout this process, clients are allowed to maintain contact with their representative, by email or phone. They also have online access to see the value of their product whenever they want. Clients also have the choice of receiving e-newsletters or print newsletters to update them on new information.

"During the onsite interview CEO Dean Heskin was asked to describe their target market consumer and the overall mission for the company: “That’s the same as our previous 30 years. Our clientele tends to be conservative; we don’t push this as a “get rich quick” type of endeavor. Most of our customers are purchasing our products as a means of better diversifying their wealth. This means that a portion of their money may be in land, a portion in stocks and bonds, a portion in tangible wealth, such as gold or silver, and a portion in cash. Overall, our mission is to present people with the concept of being diversified in their holdings.”

In order to keep their end consumers educated, Swiss America Trading supplies them with plenty of information prior to them becoming involved in the market. Their chairman and founder of the company is co-author of five books pertaining to different aspects of the economy and financial markets. He is a frequently featured speaker on Fox News as well as a plethora of radio shows. They have been able to provide their clients with a vast amount of information through the things they have done with the establishment of the NCA (Numismatic Consumer Alliance) and their involvement with different industry affiliates.

The common complaints typically center on market performance

Mr. Heskin was asked to discuss the common complaints that their company receives and describe the standard practices they use to resolve these issues: “The common complaints typically center on market performance, meaning that a person’s investment in the market went up or down, and it might not have been as much as they would have liked it to. These are the vast majority of our complaints. The good thing is that we have a very thorough and specific process that anyone must go through before purchasing. It is disclosed that there are risks due to the fact that this is a market and it does fluctuate. Typically, the majority of those complaints are resolved, often by sending them an audio copy of their agreement in which they have acknowledged that there is a risk involved in entering this market.”

When asked what were some internal process and procedures that need improvement within their company, Mr. Heskin replied, “Thankfully, that’s a tough, actually odd question because it implies that there are problems. If we have recognized any problems then we have probably already fixed them or are well on our way to fixing them. In the last few years we have incorporated our verbal lock into our customer agreement that contains all of the various disclosures, as well as expands on much we are trying to make sure clients know what they are getting involved with before entering into the market. We work on an internal basis and take all the necessary security measures. We want to preemptively make sure that we are more proactive in seeing any problems or issues. We have weekly staff meetings where we review various processes, issues, policies, and procedures to make sure everybody is on the same page and if there are any little holes, we get them plugged up.”

Swiss America Trading Corporation is the largest, most comprehensive dealer of their kind. In order to maintain a competitive edge they give customers free online access to their portfolios, the continuously educate the consumer about market trends, and are actively involved in their community. They also implement a competitive buy back policy. They have always made keeping people informed and educated as the forefront for their business.

In addition, Mr. Heskin was asked to address specific complaints made on Ripoff Report about end consumers being overcharged and what was done to resolve this issue: “Well, first off in terms of being overcharged for a coin, the individual who made that complaint was not complaining about being overcharged, she was complaining about the coins that she did not make money on. In terms of how we settle such issues, we will offer them their money back or offer a reduced cost in what they will get back. In other words, we’ll eat half the cost.

From our vantage point, this is often difficult for us because we tell clients from the beginning what the risks are. We explain to them the prices and what the cost is to buy and sell, we also publish it online. We couldn’t be any clearer on these points. If necessary, we will perhaps give them their money back or give them a discount just in the interest of making things right. However, sometimes we deal with unreasonable people, it just happens.”

Swiss America Trading Corp is pleased to be a part of Ripoff Reports Corporate Advocacy Business Remediation and Customer Satisfaction Program. They are fully supportive of any entity that stands up and represents the consumer to make sure they are protected. They are in full support of ensuring people are not getting ripped off. They appreciate the advocacy aspect of this program because that is what they have tried to implement within their business for the last 30 years. If there is an issue or a problem, they want to ensure that it is addressed. If something is wrong, they want to make it right and they believe Ripoff Report gives them the platform to do that.

"I have seen Mr. Heskin take personal interest in the ongoing improvement of the overall experience for the customer. With his background in finance and years of experience in assisting thousands of families in their financial decision making, I know that he has only the betterment of the customer in mind. It always gives me great pleasure to go back to our customers & know that they have been provided the best quality service at the best quality price.” ~The Director of Administration

Swiss America takes employee satisfaction seriously as well. Employee feedback and surveys reveal comments such as this: "Swiss America provides a very positive environment to work. Opportunities for suggestions and improvements are encouraged. Mr. Heskin is truly concerned about our contribution to the company and providing growth opportunities for us. He takes the time to listen and communicate with employees and customers." Ripoff Report was pleased to learn that Swiss America's past and current approach to business is focused on its pledge to total commitment towards client and employee satisfaction.

Avoiding Investment Gold Scams Consumer Alert:

Get a basic education before buying!

With the increased public interest in owning precious metals for financial safety and profit potential also comes the increased risk of new consumer fraud and rip-off scams. Swiss America offers consumers suggested steps of action to avoid gold dealer problems and/or to help resolve outstanding gold dealer complaints.

7 Warning Signs Of Commodity "Come-Ons.


Swiss America recognizes that complaints posted on Ripoff Report (whether true or not) are issues that need to be addressed, not ignored. If handled correctly, complaints can be valuable learning opportunities. With the feedback generated by Ripoff Report’s review, Swiss America has made organizational changes allowing its clients and employees a more streamlined approach to problem resolution and a commitment to a great client experience.

In summary, after our investigation, which included discussions with Mr. Heskin and many of his past and current associates, Ripoff Report is convinced that Swiss America is committed to quality delivery of services resulting in total client satisfaction.

Read more about why consumers should feel confident when doing business with a member of Ripoff Report's Corporate Advocacy Business Remediation & Customer Satisfaction Program. Yes, it’s a long name for a program that does a lot for both consumers and businesses alike.

Read about Ripoff Report Corporate Advocacy Business Remediation & Customer Satisfaction Program, a program that benefits the consumer, assures them of complete satisfaction and confidence when doing business with a member business. this program works.

As a matter of policy, when a business becomes a member of the Corporate Advocacy Program they agree to allow Ripoff Report to contact every client who filed a complaint so they can make things right with them. In order to confirm that the complaints were resolved, Ripoff Report is copied on all responses so we can insure that the member business did right by their customer.



Swiss America trading company steve carnow and larry scott Please dont ruin your life by doing business with Swiss America Internet

Unfortunately I have multiple complaints against the fraudulent company, Swiss America of Phoenix, Arizona. Last week I submitted a complaint to the BBB of Phoenix, Arizona about their fraudulent practices. Today I received the most frightening, disgusting and harassing phonecall from Steve Carnow, representing Swiss America. As a woman I was shocked and frightened at his anger at my submitting this complaint. I told him to never call me again.

Please beware of this fraudulent company. Your financial life will be in jeopardy. They will lie and make promises and assure you they will manage your portfolio and then never do, wont return phone calls in a timely manner and even when you want to sell some items in your portfolio they will talk you out of it to your detriment. Please run like the wind away from this company.
Is this Ripoff Report About you?
Ripoff Report A business' first line of defense on the Internet.
If your business is willing to make a commitment to customer satisfaction Click here now..

Does your business have a bad reputation? Fix it the right way. Corporate Advocacy Program™

Set the record straight: Arbitration Program

SEO Reputation Management at its best!

This report was posted on Ripoff Report on 04/24/2012 07:49 PM and is a permanent record located here: The posting time indicated is Arizona local time. Arizona does not observe daylight savings so the post time may be Mountain or Pacific depending on the time of year. Ripoff Report has an exclusive license to this report. It may not be copied without the written permission of Ripoff Report. READ: Foreign websites steal our content

Search for additional reports

If you would like to see more Rip-off Reports on this company/individual, search here:

Report & Rebuttal
Respond to this report!
Also a victim?
Repair Your Reputation!

Updates & Rebuttals


#1 Author of original report

I apologize for submitting this report

AUTHOR: esther - (United States of America)

I apologize for writing this review. I have been notified by the Swiss America lawyer that if I dont remove this review I will be sued. Being an older woman and ill I cannot tolerate the compounded stress from this company and my dealings with it. I am so sorry I submitted this report.

Esther Thaler
Respond to this report!
Ripoff Report Recommends
ZipBooks Accounting Software

Advertisers above have met our
strict standards for business conduct.