Diversified Golf Holdings aka Parvalu is a BIG Rip-off

My name is AJ Sexton. I was formally a Vice President of ParValu and Navigator Golf. I am speaking out to defend myself against the allegations of fraud that I have read on this website. I only wish that I would have found this site earlier. What I can tell you is that I am a man of integrity and values, and have never nor would ever do anything to intentionally defraud anyone.

The story of ParValu/Navigator Golf is a fairly common one throughout the business world. The primary reason for the company’s demise was its inability to manage the exponential growth it experienced. When a company goes from thousands in sales to millions, everything grows…payables, returns, payroll, overhead, etc. In the case of ParValu, the equipment company we originally partnered with used faulty shafts to build the clubs, resulting in an extraordinarily high number of club returns. The Navigator line of clubs was a much better club, but the company was never able to recover from the debt incurred by the first line of clubs. In the end, primarily due to the high number of returns, the credit card companies pulled their merchant accounts, leaving it impossible to book new sales. The company began scheduling and paying out reimbursement checks to its customers, but with no sales coming in, the company ran out of money after a few months. The company went out of business in December of 2000, and many of its company officials were forced into personal bankruptcy. Personally, the entire ordeal has crippled me financially and professionally. One thing I can assure you is that I did everything in my power to save the company…and your money.

Make no mistake about it, the company’s goal was to provide a quality product to its customers, conduct legitimate business in a thriving industry and eventually go public. In a short amount of time, however, the company experienced a huge amount of growth and with big growth often comes big problems. The management was simply unable to overcome these problems.

Each person who has written to this “Rip-Off Report” deserves a response from the company. Unfortunately the company no longer exists. I can only speak for myself and apologize to you for what you went through. For what it’s worth…I am truly sorry.