The reason nothing can be done about this huge scam is that the company is actually located in Tijuana, Mexico. US laws do not apply to this company because of this. The San Ysidro, California address they give in case you want to send a letter, is only a rented PO Box used to recieve mail from angry customers.
If you talked with someone from this company and you were told that they are located in Los Angeles, it's a big lie. I used to work for this company, at the call center and I can assure you 100% that the company is in Mexico.
If you were offered a discount, I suggest you take it and consider yourself lucky.
If your rip off involved a Visa card, complain to Visa a lot. Visa is always on the brink of ending all deals with this company. It will help to put thsi company, and many like it, out of business.