Netfirms has phone me to "Renew" my domain, this is underhanded, I have never registered a domain with Netfirms. They attempt to blur the fact that you are transferring your domain, not just renewing it.
This method is intended to prey on those that may not understand what they are talking about. Highly immoral, in my opinion.
Call your customers Netfirms, not other peoples customers. Further, if you insist on calling customers that are clearly not yours, make it clear that you would like to offer them a better solution to their domain registry needs, and when the customer says they are not interested....LISTEN.
The aforementioned practices are highly destructive to a companies ability to move forward in the marketplace in the long term. Case-in-point; I am a business person with multiple sites and multiple hosting packages, I was considering switching providers, Netfirms is definitely off my list now.
Businesses should follow some simple guidelines. When you have one disgruntled customer that creates 7+ negative impressions and when you have one happy customer that only creates one happy customer. The 7:1 rule, is very old-school and the internet probably amplifies this negatively. When was the last time people rushed online to write about companies they enjoyed doing business with?