Report: #1314947

Complaint Review: Ripoff Report | Sunlife Solar Verified TRUSTED Business | Ripoff Report Verified™ …businesses you can trust. Sunlife Solar provides homeowners with state of the art solar systems with zero money out of pocket. Sunlife Solar works with customers every step of the way to ensure getting solar and going green is easy. Sunlife Solar, doing whatever it takes to provide customers a first class solar experience. Demand better energy! Make the switch to Sunlife Solar and save money! - Nationwide

  • Submitted:
  • Updated:
  • Reported By: Kasper — California USA
  • Sunlife Solar Verified TRUSTED Business | Ripoff Report Verified™ …businesses you can trust. Sunlife Solar provides homeowners with state of the art solar systems with zero money out of pocket. Sunlife Solar works with customers every step of the way to ensure getting solar and going green is easy. Sunlife Solar, doing whatever it takes to provide customers a first class solar experience. Demand better energy! Make the switch to Sunlife Solar and save money! Nationwide USA

Sunlife Solar Verified TRUSTED Business REVIEW: Sunlife Solar customers feel safe and confident when doing business with Sunlife. Solar company dedicated to 100% customer satisfaction, quality installations, and success. Commitment to Ripoff Report Corporate Advocacy Business Remediation & Customer Satisfaction Program, a program benefiting consumers, ensuring complete satisfaction & confidence when doing business.
*UPDATE: Sunlife Solar recognized by Ripoff Report Verified™ as a safe business service.

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REVIEW UPDATE: June 25 2020: Sunlife Solar remains committed to increased customer satisfaction and has improved their business practices over the years to better serve their customers. Sunlife Solar is truly dedicated to making sure their customers are satisfied and that any complaints which do arise are addressed promptly and fairly.

To date, Sunlife Solar has made good faith efforts to resolve all complaints reported on Ripoff Report. Based on our experience, the member business has proven to be among the top members of the Ripoff Report Corporate Advocacy Business Remediation and Customer Satisfaction Program as a Verified Safe Business™.

Over time and since becoming a member, Sunlife Solar has remained actively engaged and improving the way they address customer service complaints. As an active and current member of the Ripoff Report Corporate Advocacy Business Remediation and Customer Satisfaction Program we are happy to report that now more than ever Sunlife Solar remains committed to improving customer satisfaction.

Remember, no company or individual can ever satisfy 100% of the people 100% of the time. There are no products or services that will always be perfect for everyone and even the best companies will receive complaints from time to time. However, by participating in the Corporate Advocacy Program, the member business has made a commitment to working with its customers to resolve complaints quickly and fairly whenever possible.

Please keep in mind that as a consumer you have some responsibilities as well. Success has many definitions that based on your past experiences, current situation and your perceived expectations. Success with any product or service is always based on the proper application and understanding. The fastest car will not run if you never turn the engine on. Look at how you used the product or service that was provided in relation with the instructions that you received. The Corporate Advocacy Business Remediation and Customer Satisfaction Program will help you get your voice heard but please be prepared with documentation and fair representation of your concern, also have an idea of how the company can fix your concern. Can they offer additional services, extend warranties, offer a fair refund or just get you talking with someone that can help. ..let them know and let us know!

*Any consumer not receiving satisfaction from a member of the Corporate Advocacy Program should email us at editor@ripoffreport.com.

Ripoff Report Verified™ REVIEW

EDitor's UPDATE: Positive rating and recognition has been given to Sunlife Solar for its full commitment to quality customer service.

Ripoff Report's discussions with Sunlife Solar have uncovered an ongoing dedication by the company to total client satisfaction. This means that clients can expect that the company will work towards finding a mutually satisfactory resolution to any concerns. Sunlife Solar listens carefully to client feedback and sees them as an opportunity to improve and become more efficient as a company in the services offered and the support for those services.

Sunlife Solar's principal, Mr. Arthur Alexander has informed us that his customer’s experiences are the heart of his business. As a successful business executive, Mr. Alexander feels it's critical to listen to the feedback of his customers and employees and respond properly. By always putting his customers first, Mr. Alexander hopes to maintain Sunlife Solar as a successful company both now and for the future. Another top executive, VP of Customer Support Operations, Shienna Dela Cruz told us that Mr. Alexander's personal business philosophy is based on the foundation that "strives to add as much value as possible in service and customer experience, understanding that a successful company model is based on value added services and customer relationships." Sunlife's Ms. Shienna Dela Cruz says this, "We are one of the top solar companies for helping residential and commercial customers design a solar system that fits their energy needs and pair them with great financing solutions with no money down and immediate upfront savings. With us, you'll always receive a personalized approach to taking care of your solar project and be communicated with every step of the way to ensure you have the absolute best experience in making the switch to solar.

One of the things Ripoff Report learned in the course of its review is that typical customer feedback reads, "Sunlife Solar took amazing care of us during our solar purchase and installation. They met their commitments and delivered on their promises from start to finish. From the consultation, to the design approval follow up after they came to measure my roof, to the weekly project updates, the 5 star solar installation, and helping us learn about the system before turning it on, we are very pleased and impressed with Sunlife and recommend them to friends and family." br>
Sunlife Solar is Ripoff Report Verified
Ripoff Report Verified™ .. part of Ripoff Report Corporate Advocacy Business Remediation & Customer Satisfaction Program.A program that benefits the consumer, assures them of complete satisfaction and confidence when doing business with a member business..

The information provided in this report below is based on comments made by Arthur Alexander during an onsite inspection held by a third party verification company with no biases towards Sunlife Solar.

Sunlife Solar, is a company that offers the booming commodity of solar power. Arthur Alexander, Chief Executive Officer of Sunlife, stated the following about the product they offer, "Our solar agreements are zero cost out of pocket for our customers and offset all of their historical energy needs so that 100% of their home is powered by the sun.”

Sunlife Solar primarily obtains their sales through indirect channels [distributers] in Southern California that implement direct marketing efforts. Mr. Alexander expressed that the solar industry’s zero down finance options is relatively new and Sunlife has worked very hard to ensure that they provide the best financing options for both a quality product and service. Sunlife goes through every step of the process with their customers, which includes initial contact, analysis of client's needs, and the design and installation of the product. Additionally, through the entire process, “…a dedicated project manager calls our customers every week to update them on the status of their solar project until their systems are installed, turned on, and our customers are fully satisfied with a great home improvement job well done.” ."


During the onsite interview Mr. Alexander was asked to describe a situation where a client was not satisfied with the level of service they received. He expressed that they worked on an account that needed a partial re-roofing on an older roof, when additional services like this are needed they can work it into the total price of the solar system so that the customer does not need to come out of pocket. Because Sunlife Solar is not a roofing company they will sub-contract to high quality roofing companies to fulfill their customer’s needs. Mr. Alexander further expressed that one of these roofing companies forgot to put a tarp over the roof when they left for the day, and it rained that night. This incident ended up causing $20,000 worth of damage to the home. In order to remedy this rare situation, "we were out their the very next morning, even before the roofing contractor, and resolved the leaking. We corrected the roofing contractors mistake and we paid every penny of it." Sunlife covered damage costs and proceeded to complete the re-roof and install their customers solar system. In addition, they terminated their contract with that roofing company. Sunlife manages every project and, when applicable it’s sub-contractors, to the highest standards in contracting, quality assurance, and service.

When asked to comment on complaints posted on Ripoff Report's website Mr. Alexander expressed that the comments are 100% false and are the result of an online defamation campaign for financial extortion performed by an individual who has done the same thing to other solar companies and local businesses, "we hired someone that unknown to us had a history in online defamation, and at the end of a few weeks, suddenly stop showing up for work and went on an online defamation spree. In order to further assure future and current clients, Sunlife Solar has hired one of the top reputation management and search engine optimization companies in the US. Mr. Alexander also adds, "You can’t control what people write about you on the internet, whether true or false, anyone can write anything. That doesn’t make it true. We are a licensed contractor with the California State Licensing Board and they do a great job to ensure that we’re professionally bonded and insured and follow a strict set of rules and policies to ensure that California consumers are protected.” Additionally, “…we have great reviews on Yelp and are happy to present customer testimonials and show completed solar projects to new customers that ask for them.”

When asked what type of changes they have made to honor their commitment to make things right with the consumer per the request of Ripoff Report, Mr. Alexander stated, "Although we’ve confirmed that the reviewer is in fact not a customer of ours, we reached out to the poster in an effort to address the false claims. Since then we’ve also created a better social media presence to reach out to past and future customers and as always, take every extra step to ensure that our customers have a great experience us."

Sunlife is proud to be a part of Ripoff Reports Corporate Advocacy Business Remediation and Customer Satisfaction Program, "We appreciate the opportunity to have Ripoff Report come out and verify our business and accept us into their consumer advocacy program. Thank you for taking the time to review us and promote our great customer service and standards on your forum!


" We are one of the top solar companies for helping residential homeowners go solar and understand what it takes to start and finish a project with great quality and service. Our customers always tell us we’ve gone above and beyond because we pride ourselves in giving our customers the satisfaction of providing one of the best home improvement experiences they've ever had. Please take the time to review our website, learn about our zero down financing solutions that may be a great fit, and meet the team who will help you make the switch to solar.

Sunlife Solar's team have expressed that they feel very confident performing to the best of their abilities and giving 110% on every project. Sunlife takes employee satisfaction seriously as well. Employee feedback and surveys reveal comments such as this, "Sunlife provides a very positive environment to work in. Feedback and suggestions are welcomed and we’re encouraged to think of Sunlife as a family. Our company is truly committed to providing growth opportunities for us and our partners. Our executive team takes the time to listen and communicate with employees and customers."

Ripoff Report was pleased to learn that Sunlife's past and current approach to business is focused on its pledge to total commitment towards client and employee satisfaction..


Sunlife Solar recognizes that complaints posted on Ripoff Report (whether true or not) are issues that need to be addressed, not ignored. If handled correctly, complaints can be valuable learning opportunities. With the feedback generated by Ripoff Report's review, Sunlife has made organizational changes allowing its clients and employees a more streamlined approach to problem resolution and a commitment to a great client experience.

In summary, after our review, which included discussions with Sunlife’s CEO Arthur Alexander, Ripoff Report is convinced that Sunlife is committed to quality delivery of services resulting in total client satisfaction.

How does a business get Ripoff Report Verified™

The member business allows Ripoff report to email everyone from the past. Those who respond to Ripoff report with a valid complaint must be take care of.. they have made a commitment that if anyone contacts Ripoff Report in the future, they will make things right within 14 days. The member business must err on the side of their customers. Otherwise the member business is off the program.

Ripoff Report has determined that Sunlife Solar meets Ripoff Report Verified™ standards which include a commitment to make a good faith effort to resolve any consumer complaints. Members of the Corporate Advocacy Business Remediation and Customer Satisfaction program do pay a fee for our on-site review, 24 hour monitoring and for support with customers to resolve any disagreements.

Ripoff Report sends a 3rd party service to do an onsite inspection of the new member business. The on-site inspection / review does not mean that the products or services offered by the business have been evaluated or endorsed by Ripoff Report, and has not made a determination as to the business' product quality or competency in performing services. We can verify, that Ripoff Report went to the business, verified their business or “work from home business”, there for, if a customer in the future does not get treated correctly, Ripoff Report can get the problem resolved. If not, and the customers is right, the member business will be taken off the Corporate Advocacy Program. Remember, Ripoff Report emailed every customer from the past that filed a complaint to make sure the member business made things right with customers from the past. Again, to err on the side of their customer, those from the past and those in the future.

Read more about why consumers should feel confident when doing business with a member of Ripoff Report's Corporate Advocacy Business Remediation & Customer Satisfaction Program. Yes, it’s a long name for a program that does a lot for both consumers and businesses alike.

Read about Ripoff Report Corporate Advocacy Business Remediation & Customer Satisfaction Program, a program that benefits the consumer, assures them of complete satisfaction and confidence when doing business with a member business. This program works.

As a matter of policy, when a business becomes a member of the Corporate Advocacy Program they agree to allow Ripoff Report to contact every client who filed a complaint so they can make things right with them. In order to confirm that the complaints were resolved, Ripoff Report is copied on all responses so we can insure that the member business did right by their customer.



 Sunlife Solar, Arthur Alexander, Sunlife, Inc  Lajolla California


When a business joins the Corporate Advocacy Program, Ripoff Report emails everyone who has posted complaints so the member business can make things right with them. Of course, everything within reason. In order to confirm that the complaints were resolved, Ripoff Report is copied on all responses so we can insure that the member business did right by their customer. In this case, Ripoff Report did not email anyone as we already know who posted these comments. Please read below to understand more.

EDitor’s Comment: Based on the interviews we conducted at Sunlife Solar's offices, Ripoff Report believes the CEO of Sunlife, Arthur Alexander, is a sincere, hardworking, honest, and generous business professional that anyone would be fortunate to do business with. In this case, Ripoff Report knows the author of the false Report below. Ripoff Report verified that the author of the Report below wrote some of the same exact verbiage against other people over the past 5 years or so not only on Ripoff Report, but also on other sites. There is not a shred of truth to the Report below. The report is dishonest and part of a pattern of abuse and fraud against more than one honest business and countless others from across America the poster comes in contact with. We know this guy all too well. Watch out for con-men who play your sympathies, tell you about their illness, pretend to be dying, share personal life experiences suspiciously like your own, and ask to borrow your money. Unfortunately, many people know how to abuse and take advantage of people on the internet or in the court system, and lie, cheat, and steal. Ripoff Report hates this kind of abuse. We will expose it when we can..



This post below is false defamation and slander authored by an individual who lied to get a job with our company and then wrongfully demanded money as he has done in the past from others. We verified this with a solar company he worked with before he took employment at ours and with other copy and paste postings we found of the exact same posts below but with other people or business’s names in place of ours and our CEO’s. This dishonest person has used these posts (most of the same exact wording) in the past to defame and slander others for financial incentive. This individual has lied online and pretended to be customers, sales representatives, and business partners in posts all dated within the same short time period, and also posts in the comments to his original posts, in the effort to deceive readers into believing (untrue) things that are damaging about our business. We're currently serving this individual with a defamation lawsuit and a restraining order along with a criminal harassment case we’re working on with local authorities. We can verify this statement with documented proof in the form of copy-cat posts he authored years ago, and similar ones about other solar companies we reached out to verify with where he also demanded money he was not owed. We almost always received emailed extortion demands from this person at or around the same time as new defamation and slander posts would appear. We want readers to know that these false posts and the people commenting about them are all from the same individual. Up until this date, we have never received any negative feedback online or in any print material from any customers, employees, or vendors. Furthermore, upon searching Google with some of the content from these defamation posts, we found that the author originally posted them in 2011 about an individual and earlier in the year about another solar company, and then copy and pasted the same word for word posts about us. For your research, the links to these original posts that were copy and pasted and posted about us can be found here:







From what I understand Arthur Alexander Anaya does not have a degree or never worked for or has field experience in installing solar. Sunlife, doesn't have a contractors license.  Who really is this guy? Arthur Alexander Anaya is a fly by night operation who steals deals from his dealers by not paying them as promised.

I'm a victim of Sunlife Solar. He (Anaya) had me sign an anticipatory dealer agreement. Little did I know I was providing him access to the receiveable (in other words all the revenue) and later because he took the money I was unable to pay my sales reps. Then, Sunlife, recruited my own sales people to work for Sunlife.

The picture in question was taken by a photgrapher when Arthur Alexander was posing a website called Grinder.

Stay away from Rexxfield.com and Michael Roberts, who will scam anyone, and has never actually successfully helped a single victim with reputation management, but instead secretly attempts to besmirch them and then extort.

This report was posted on Ripoff Report on 07/04/2016 12:36 AM and is a permanent record located here: https://www.ripoffreport.com/report/s/sunlife-solar-trusted-business-arthur-alexander-la-jolla-california-1314947. The posting time indicated is Arizona local time. Arizona does not observe daylight savings so the post time may be Mountain or Pacific depending on the time of year. Ripoff Report has an exclusive license to this report. It may not be copied without the written permission of Ripoff Report. READ: Foreign websites steal our content

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#4 UPDATE Employee ..inside information

The more you research the great Arthur Alexander of Sunlife Electric, the moe lies you uncover

AUTHOR: Sunlife Owes Me Money - (USA)

POSTED: Wednesday, August 17, 2016

The more you research the great Arthur Alexander, the more lies you uncovered.

Arthur Alexander intentionally withheld information from investors and the Contractors State Licensing Board that Sunlife Solar aka Sunlife Inc, aka Sunlife Electric had employees and has been sued multiple times by employees and unpaid vendors. In those lawsuits,  it was contended that both sales people and subcontractor were not paid and the work was unsafe. In fact, it was alleged that Arthur Alexander is a conman.

Arthur Alexander's Pattern of Practice

There is a definite pattern here. Alexander has had more than a few lawsuits filed against him. He has also promised to pay sales people, and subcontractors, but has failed to do so.

By simply entering the last name “Sunlife, Inc” at http://www.occourts.org/online-services/case-access/ it’s evident the Alexander plays dirty. The following is a sample of what you will find:

  1. 30-2016-00371616-CU-BC-CJC DEFENDANT Arthur Alexander BREACH OF CONTRACT/WARRANTY
  2. 30-2016-00371616-CU-BC-CJC DEFENDANT Arthur Alexander 05/12/2015 BREACH OF CONTRACT/WARRANTY

Arthur Alexander Cumulative List of Lies

The following constitutes a list of many of the representations, which were made by Arthur Alexander, that at the time he made them, he knew them to be false. This is not intended to be all-exhaustive and the Plaintiffs continue to investigate and compile the list of concealments and misrepresentations he made, which appear to be false, including but not limited to:

  • His educational background.
  • His dealer platform which is nothing more than a copy of Vivint's dealer contract.
  • He was the creator Solar's first dealer program.
  • Sunlife Electric has its own employees trucks, etc.
  • The Sunlife.solar website creates sales and sales reps would be paid 2-3 X more than any other company. 
  • He had numerous marketing and sales materials never before used within the industry.
  • He could pledge the exclusive rights to a proprietary Software which is actually owned by Aurora.
  • That he had the ability to pay 50% upfront on sales when infact all companies had declined doing business with him due to not paying his sales reps.

Through research done both on the message boards and for the article, all of these statements point to Arthur Alexander being guilty as charged.

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#3 UPDATE EX-employee responds

Arthur Alexander Anaya is a Class A scam artist, and his craft of "Solar Dealer Program, " yada yada, is pure garbage and about as useful of taking your chances with Three-Card Monte.

AUTHOR: Victims of Sunlife Solar and Arthur Alexander Anaya - (USA)

POSTED: Monday, July 11, 2016

Sunlife Solar and Arthur Alexander Anaya always claims that he "had spoken to the DA and if people didn't pay Anaya $5k his detractors would be arrested. Why weren't they? I'll tell you why...because he's broke and being pursued in multiple lawsuits.

In my opinion, Sunlife Solar and Arthur Alexander Anaya lie about thier services/results and then steals money from legitimate sales people. He then secretly tries to lure away employees from his General Contractors to steal their business. Luckily nobody takes him seriously and his hidden agenda was easily brought to light.

Arthur Alexander Anaya is a Class A scam artist, and his craft of "Solar Dealer Program, " yada yada, is pure garbage and about as useful of taking your chances with Three-Card Monte.

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#2 Author of original report

Victims are reminded of Arthur Alexander Anaya and Sunlife.Solar every time they look at thier homes.

AUTHOR: - ()

POSTED: Saturday, July 09, 2016

We all get them — telemarketing callers pushing home solar-energy systems that will save us from rising electric bills.

Most of us generally hang up. But in 2014, some victims in Northern California did not. The sales pitch on the phone sounded ideal: Lease a system from Sunlife Solar, who claimed owner Arthur Alexander Anaya was his own electrical contractor, for a low monthly fee and reap the rewards of cheap electricity.

“For a $600 fee up front, I would pay $182 a month for the next 20 years,” victims said. “They have a performance guarantee. If I don’t make enough electricity, they said, ‘No problem, don’t worry, we will write you a check.’ I thought, ‘I’m covered.’”

A SIGHT FOR SORE EYES: Victims are reminded of Arthur and Sunlife Solar every time they looks at their home.

Arthur Alexander Anaya and his company Sunlife Solar has generated a high number of cases of shoddy installation, said abuilding inspector manager for Alameda County.

Who is Sunlife Solar?

Sunlife Solar vs. inspectors

Most victims, say it took four months to finish.


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#1 Author of original report

Sunlife Solar | **** ******* ****** | Costa Mesa | California 92626

AUTHOR: - ()

POSTED: Monday, July 04, 2016

It seems only fitting that a Ripoff Report be filed against Arthur Alexander Anaya, founder of Sunlife.Solar considering that he and his company were recently exposed, as part of an EXCLUSIVE report that implicates Sunlife and Anaya in a scheme to steal clients from existing General Contractos and Sales people.

 What's more bizarre is that Arthur Alexander, planned to steal the company and employees of a company located in Tustin, California who have been the backbone of Sunlife, Inc., current located at 3050 Pullman Street Costa Mesa, California.

Look in the Mirror, Anaya...

Anaya apparently blackmailed Travis Kasper to lie in an email blast out to victims of Sunlife's scam. Then gain, Travis Kasper, sits in his tighty whities with his belly popping out while eating a bowl of fruit loops. Talk about egg on your face for Sunlife attorney (whose paid $3500 per month) things couldn't get worse for the Sunlife Solar and thier failed dealer program.

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