discountmugs.com Bel USA LLC www.discountmugs.com discount mugs discountmugs belincusa Don't trust this company with your money or credit card information. Medley Florida

BEL USA LLC 12610 NW    

115^thAvenue Medley, Florida 33178

Phone: (305)   593-0911 Fax: (305) 591-9197

September   13,2013

Dear XXXX,

Re: Your XXXX credit or debit card used on www.discountmugs.com  

We wanted to notify   you of a security incident involving the www.discountmugs.com   website, which is operated by BEL USA LLC. We have reason to believe that   because you placed an order with us on this website or by phone between March   1,2013 and July 15, 2013 that your personal information may have been   obtained by unauthorized third parties. Upon learning that the website server   may have experienced unauthorized access, we immediately commenced an   internal investigation and then retained an independent expert to investigate   this incident.

The independent   investigation has now determined that unauthorized third parties did obtain   access, which is why we are sending you this notice. The personal information   that may have been obtained is your name, address, phone number and the   credit card or debit card number noted above and the expiration date and CVV   code for that card. Since we do not collect PINs for debit cards, this   information was not accessed or obtained by these unauthorized third parties.  

In addition to our   investigation, at the same time we began implementing measures to address the   situation and retained experts to guide us through our response. Those steps   included identifying how personal information was put at risk and   implementing changes to address that risk, including replacing the affected   server. We also contacted federal law enforcement and will cooperate with   their investigation.

We deeply regret this   unfortunate situation. As a valued customer, we would like to offer you a   special one-time 20% Off Coupon if you place an order with us before October   31, 2013. Please enter your email address as the coupon code in the shopping   cart when placing your order. Although we have taken the steps noted above,   we recommend that you also take preventative measures. We encourage you to   vigilantly monitor your credit and debit card account statements. If the card   that you used with us was a debit card, we suggest you contact the bank that   issued your card and follow their recommendations. If you notice fraudulent   charges on the card, please contact your bank that issued the card.

While credit card   fraud is generally not considered identity theft, we understand that you may   want information on identity theft and detailed instructions on other actions   you might consider. We have enclosed additional steps that you can take to   further protect your information.

Thank you, as always,   for visiting our websites. We sincerely regret and apologize for any   inconvenience that this may cause you. If you have additional questions,   please email us any time at guestions@belincusa.com or you can   call us at 800-569-1980 Extension 1120.

Sincerely,

Amin R. Ramjee CEO