Green Shore Publishing Founded by Adam Salviani Fake testimonials, fake books, fake history! London UK

Green Shore Publishing is a London-based vanity press founded by Adam Salviani - yes, the man behind Raider Publishing International!  Their address sounds prestigious but is in fact a £20 per month "virtual office".  The company's website contained so many untruthful and misleading statements it was brought to the attention of the Advertising Standards Authority, which is now investigating GSP.  Highlights included:

The claim that GSP has been a successful part of the British publishing industry for ten years - when it didn't exist before early 2014.

Three book covers were shown as examples of "recent releases" and sound files of two radio ads that had "recently aired"  were provided.  None of these five books actually existed - GSP hasn't published a single book.

GSP claimed to be in "partnership" with W H Smiths, Waterstones and the Irish book chain Eason.  None of these companies were aware of these alleged partnerships.

Three GSP authors known only as "Jack", "Clive" and "Richard" provided video testimonials in which they praised the company.  None of them gave their surnames or mentioned the title of their book.  It turned out that they are actors who advertise their services on Fiverr.com (Raider Publishing International also uses fake testimonials from Fiverr on their website and Facebook).

GSP's Facebook is equally bogus.  On the 22nd July, when many artices exposing GSP had appeared on the internet, the company decided to fight back.  In the space of 35 minutes posts by ten GSP authors were published, all of them singing the company's praises...but not giving the titles of their books.  Closer examination revealed that all ten accounts contained identical content and used photographs lifted from the same internet site.  The number of "likes" was artificially inflated from virtually none to over 3,000 and the number "talking about" rocketed from 4 to 3,000!

Thanks to pressure from the ASA the fake testimonials have now vanished, as have the references to partnerships with bookstores, but other misleading material is still there.

The full story of GSP can be read here:

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