Report: DirectBuy
Category: Furniture & Furnishings
DirectBuy - Franchise Owner Rock Borschuk, CPA Ripoff Arrogant deceive forcing customer out of the touring the demo room Gaithersburg Maryland
*Consumer Comment ..Respect for the retail community-- that's rich!
DirectBuy
Fax: 301-926-0328
Gaithersburg, Maryland, 20877
U.S.A.
Submitted: 4/6/2006 8:36:25 PM
Modified: 3/4/2007 3:17:10 PMAllan
Rockville, MarylandMy Bad Experience at DirectBuy, in Gaithersburg, MD and the Franchise Owner Rick Borschuk, CPA. in Metro Washington area. People be aware of the trap and bad business manner by this buy and whole DirectBuy business.
My wife and I joined the presentation after viewing the TV ad and phone call to make the appointment. They won't tell you the membership fee until at the end of TV (video) presentation. When there was a lady said she could not make decision to pay $4995 for the first two year and $200 for each year thereafter within 8 years. She said she would talk to her close family people to make decision because she did not know that if one does not join the membership at the end of tour (90 min. totally with 45 min. presentation), one would not be allowed to come back to DirectBuy within 5 years! Yes, the same night to make decision or no right to join or visit the DirectBuy in next 5 years! They claimed that you would save $5000 within 10 years of membership easily, even if you just purchase 2 items each year, most of time in the first year.
Then the lady presentor just ask their staff to call the owner in and he instantly request the lady who complained the lack of time and preparation. I tried to explain to Mr. Borschuk that she was not intending to disturbe the presentation, just was asking if she could take another day or have somebody to help her to make decision. Then he suddenly said to me 'would you leave here now?' My wife and I felt very upset about his bad manner and arrogance. He just turned me away. My wife and I just purchased a 0.9 milliion house in Rockville, MD a week ago in the first week of shopping houses. We made decision to purchase at the 2nd house we saw. We do not want to waste our time to shop around. We could join the membership the same evening after the tour, because money is not our issue. Our business is running very well in recent years. But just because Mr. Borschuk and his DirectBuy bad business decision/policy that preventing us become their member.
On the way back to home, I told my wife that we were glad to be turned away that saved us money in the long run because we do not have the pressure and needs to purchase more to make the $6000 back within 10 years.
There were about 4 couples and two single females during the presentation. Three couples including us and one female (the lady who was asked to leave the room earlier) left the DirectBuy right away after the confrontation with Mr. Borschuk. Only one couple and one lady went to continue for the tour.
This was my real worst experience in a franchise, ever in my whole life. I am going to talk to any people about my bad experince in DirectBuy today and post it in everywhere I can post just let people not get hooked with directbuy tacit and decive, arrogant manner. DirectBuy shall not exist in the business trying to lure people pay a hefty fee upfront ($5000 within first two years!!!).
Be aware of DirectBuy. Be away Rick Borschuk CPA in Gaithersburg, Maryland DirectBuy!!! Vist your local discount furniture and appliance stores to support local economy.
Allan
Rockville, Maryland
U.S.A.
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Updates & Rebuttals:
- Poor customer Service, Disrespectful Nancy [7/17/2006 11:55:20 PM]
- Unprofessional and morally reprehensible action MJ [7/26/2006 9:06:56 AM]
- Decision Policy and FAQ's directly from DirectBuy site Directbuy [3/4/2007 11:34:27 AM]
- Respect for the retail community-- that's rich! Mike [3/4/2007 2:37:35 PM]
Poor customer Service, Disrespectful
I had answered an employment ad and Rick called and left a message to call him to discuss the details of the position. I returned his call four times and left messages and he never returned my calls.
Ironically this was a custmer service position and I hoped this was not company standard policy. I had hoped they did not treat their customers in this way. After reading several reports regarding Direct Buy I see this is an issue. In retrospect I suppose I am better off.
I have been searching for a long time for employment in the design industry and was initially very dissappointed of course. I do not take a job search lightly as it is my livelyhood. Afterall a 30 second return call to just say never mind or whatever could make a world of difference and let a person get on with what they need to do, right?
So thank you for your insight and I am once again reaffirmed GOD is in control and there is a reason for everything.

Submitted: 7/26/2006 9:06:56 AM
Modified: 7/26/2006 9:06:56 AMMJ
Washington, District of ColumbiaU.S.A.
Unprofessional and morally reprehensible action
I also applied for a customer service/call center position last week. Went on the interview and was told by Rick that he would like me to start and that I would get a call back in about two weeks to follow up.
He obviously changed his mind because yesterday, he had someone named Katy from member services call my home to inform me that they had filled the positions and I would not be hired and thanks for my interest, good luck with my job search.
Not an issue - a company has the right to change its mind.
THE ISSUE - This individual left this message with my 13-year-old daughter!! My daughter does not have a 'grown up' voice and is clearly a child! My daughter, being polite, explained that I was not home and could she take a message.
For goodness sake - who in their right mind or with one ounce of integrity, professionalism or a conscience would leave this kind of message with a child - who was VERY upset by this message! Why not just say - 'Ask you mother to return my call" This is the most outrageous, unprofessional and morally reprehensible action I have encountered in my 23 years as a workforce professional.
My daughter calls me in tears on my cell phone and I of course call the company back immediately to demand an explanation and this woman doesn't have the nerve to get back on phone and someone named Gary provides no acceptable explanation or apology, and when I ask to speak with Rick, I am told that he is unavailable and cant talk any further.
Likewise Nancy, I am much better off not to have my resume tainted with the likes of this company. God does look out all the time.....And to think, I had five people committed to become members with this company once I came on board....thank goodness that this did not happen.
During my interview Rick talked about his teenage daughter....I wonder how he would like it if someone called his home and left this kind of message with his child.

Submitted: 3/4/2007 11:34:27 AM
Modified: 3/4/2007 1:16:14 PMDirectbuy
Merrillville, IndianaU.S.A.
Decision Policy and FAQ's directly from DirectBuy site
What is DirectBuy?
DirectBuy is private members-only showroom and design center where members can purchase goods without paying retail markup. With more than 130 locations in North America, DirectBuy offers its members access to approximately 700 brand-name manufacturers and authorized suppliers in the U.S. and more than 500 brand-name manufacturers and their authorized suppliers in Canada.
What does it mean to buy direct?
When you purchase merchandise through DirectBuy, you buy directly from the manufacturers and their authorized suppliers — at confidential insider prices, much like retail stores do.
Is DirectBuy like a warehouse club?
Not at all. Though many of our members also belong to warehouse clubs. At DirectBuy, the product selection is more extensive, featuring thousands of brand-name items found in major department and furniture stores. We also offer members the ability to custom-order furniture and cabinets, as well as arrange for delivery and installation.
How do I become a member?
Call and make an appointment to attend an Open House. At the Open House, information about the savings, member services and extensive selection of brand-name merchandise is described in great detail, so you can make the most informed decision about whether DirectBuy is right for you. There is no obligation associated with attending the Open House.
How long does an Open House last?
You should plan to spend about an hour and a half with us. This includes time for you to see everything and to have your questions answered.
Do I have to make an appointment?
Yes. Our showrooms are open only to members. For a showroom tour, you will need to make a reservation and we will provide you with a Visitor's Pass. Once you're a member, you're welcome to stop in any time. Call 1-800-DirectBuy or visit www.directbuy.com to find a showroom near you.
How much is the membership?
Membership dues are confidential until you attend an Open House and take a good, honest look at what DirectBuy has to offer and you understand how a DirectBuy membership can work for you. During your first showroom visit, we'll present you with membership options and costs. There are several membership plans available, and pricing depends upon the type and length of membership.
Can I become a member of DirectBuy anytime after attending an Open House?
We ask for your decision after attending an Open House. This policy is in place out of respect for our members, manufacturers and the retail industry. It prevents consumers from asking traditional retailers to match DirectBuy prices.
Why don't you list the names of your manufacturers?
DirectBuy carries more than 700 brand-name manufacturers in the U.S. and more than 500 in Canada at insider prices. We ask that current and prospective members not share our prices or information about our manufacturers out of respect for the retail community, which could be pressured by consumers to meet our prices.
Respect for the retail community-- that's rich!
DISrespect of the 'retail community' is the central theme in DirectBuy's sales pitcy. They claim all retailers are ripping off consumers thru outrageous markups.
They want only one kind of consumer in there-- poorly informed. Most people know for example that no one EVER pays full MSRP for furniture. Anyone with a TV or newspaper must see week after week the furniture stores are always having major discounts for some reason or another. In addition I would imagine you could negotiate the price of a major furniture purchase similar to buying a used car.
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