Vacations Made Easy Ticket pricing policy is horrible Springfield Missouri

I purchased tix online from Vacations Made Easy, to attend a small 'magic show' in Pigeon Forge, TN.  When we arrived at Starlite Theater we saw the box office price is $14.95 and under 12 children do not have to buy a ticket.  My bill for 4 tix at VME was $91.39.

When I called, I was told by a 'supervisor' that the company doesn't 'comparison price', and that 'our price is our price'.  I objected and said I wasn't quoting a competitor but the price at the box office.  They would not relent in any way.  So I paid $24.05/ticket (minus a $5 coupon) for what should have cost $44.85 plus a service fee.

Also note they promote 'lowest price guarantee' on their site.  I discovered that means that if they raise the price on their website after you purchase, you will not have to pay the higher price.  That is some deal.